“Creativity is a great motivator because it makes people interested in what they’re doing. Creativity gives hope that there can be a worthwhile idea. Creativity gives the possibility of some sort of achievement to everyone. Creativity makes life more fun, and more interesting.”Edward de Bono, author of 'Lateral Thinking' and other creativity classics
Copywriting creativity training
The aim of this one-day Copywriting Creativity training course from RichWords is to free your mind, and inject unusual yet useful thinking into your work.
The impetus you gain will be meaningful, since it will delight your clients (and their customers) – not through creativity alone, but through the use of creative thinking in a commercial context.
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