12 interesting facts about RichWords
- RichWords became a limited company in 2007, although its founder – Richard Harrison – has freelanced as a copywriter since 1999 (10 years after starting his copywriting career).
- Richard’s provided writing training to staff at EMAP Communications, The Economist, and more – including 84 marketers and sales people working for Crown Worldwide, a global relocations business.
- The RichWords logo works as a comma (indicating a pause, or separating items in a list) and as an apostrophe (indicating possession, or omission). You either get it, or you don’t.
- Richard graduated in Politics & Government from London Metropolitan University before gaining a Masters in Information Technology at Bristol’s University of the West of England.
- The RichWords name dates back to Richard’s teenage years as a budding lyricist. An EMI staffer described him as ‘a seasoned songwriter’ – he’s still waiting for the publishing deal.
- Richard still owns a Sony VAIO, many years after working as a copywriter with the company and creating the words that launched the new PC brand across Europe.
- After Richard delivered bespoke copywriting training to an international product design consultancy, the firm asked him to re-write its website and case studies, and create brand guidelines.
- Many of the world’s leading agencies – Dentsu, O&M, Publicis, Saatchi & Saatchi Business Communications, and TBWA among them – have hired Richard to write B2B and B2C campaigns for their clients.
- Richard produced 1500 SEO-friendly webpages for SGS – an inspection, certification, testing and verification firm – after liaising with its marketers and subject-matter experts.
- Richard has written numerous radio ads for clients including Sainsbury’s and Kwik Fit. He’s also scripted promotional and training videos for AXA, TK Maxx, Toshiba and many more.
- Based in Framlingham – a small yet vibrant market town in Suffolk, UK – RichWords has local, national and international clients. In November 2014, Richard became Chair of Framlingham Business Association.
- To deliver large-scale communication projects, and/or those requiring specialist skills, Richard draws upon his network of trusted copywriters, designers, web developers, video-makers and others. Here are just a few:
A team of experts
Peter runs a successful design and marketing agency, working with organisations such as the Cabinet Office, FSA, and Metropolitan Police. His injection of creative genius will steer you away from the “same old, same old”, suit the needs of your business, and resonate with the people you’re trying to reach.
An experienced project manager, editor and copywriter, Ruth works extensively in B2B, online and internal communications. She’s equally comfortable in the public and private sectors, with clients including the Office of the Deputy Prime Minister, the London Borough of Bexley, Capita Business Services, and Yellow Pages.
Steve has produced and/or directed hundreds of impactful programmes for broadcast – on the BBC, Channel 4, and more – as well as videos for corporate use. The blue-chip brands he’s helped include BP, BT, Barclays, British Airways, the Home Office, IBM, KPMG, Lexus, Sony, Toshiba, Toyota, and Unicef.
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